Updated on:12/26/2025 06:47 PM 
Trump Media & Technology Group has announced the successful closure of a landmark $2.44 billion private placement on May 29, 2025, strategically positioned to fund an ambitious Bitcoin (BTC) treasury initiative that could transform the company into a major digital asset holder.
The substantial investment round involved approximately 50 institutional investors and comprised two key components: the sale of 55.9 million shares of common stock at $25.72 per share and $1 billion in 0% convertible senior secured notes maturing in 2028.
According to the company's official statement, the net proceeds totaling approximately $2.32 billion will be primarily allocated to accumulate Bitcoin while also supporting ongoing operational needs and expansion plans.
This strategic move positions Trump Media directly in competition with other corporate Bitcoin treasuries, including Strategy, which reportedly held over 580,000 BTC as of May 2025, establishing itself as a formidable player in the emerging digital asset landscape.
Industry analysts predict that once the Bitcoin acquisition program is fully implemented, Trump Media will likely secure a position among the top five public companies globally by Bitcoin holdings, marking a significant milestone in traditional finance's embrace of cryptocurrency.
CEO and Chairman Devin Nunes characterized this groundbreaking deal as a fundamental strategic shift toward financial autonomy and comprehensive digital asset integration, signaling the company's long-term commitment to blockchain technology.
While Trump Media has not disclosed specific Bitcoin purchase targets or implementation timelines, the company confirmed that Crypto.com and Anchorage Digital—two leading US-regulated digital asset custodians—will be responsible for safeguarding these substantial cryptocurrency holdings.
Trump Media's aggressive Bitcoin accumulation strategy emerges within the broader context of accelerating institutional crypto adoption, particularly following the landmark approval of spot Bitcoin ETFs earlier in 2025, which has opened new avenues for corporate treasury diversification.
The company's expanding ecosystem encompasses social media platforms, streaming services, and a newly launched fintech brand specializing in blockchain-based financial products, all designed to capitalize on what the organization terms the "America First economy" with a distinctly digital-first approach.
This latest offering significantly enhances Trump Media's balance sheet, complementing the previously reported $759 million in cash, cash equivalents, and short-term investments as of Q1 2025. Combined with the new offering proceeds, the company's liquid assets now exceed $3 billion, providing substantial firepower for its Bitcoin acquisition strategy.
The transaction was expertly managed by Yorkville Securities and Clear Street, with BTIG and Cohen & Company Capital Markets serving as additional placement agents. Cantor Fitzgerald provided strategic advisory services, while legal counsel was delivered by Nelson Mullins Riley & Scarborough LLP and Reed Smith LLP.
Trump Media's entry into the realm of crypto treasury management occurs as US regulators continue developing comprehensive frameworks governing stablecoins, tokenization, and custodial practices for public companies maintaining cryptocurrency reserves on their balance sheets.
Notably, positive regulatory momentum has gathered considerable steam under President Donald Trump, with pro-crypto legislation gaining traction across various US jurisdictions, creating an increasingly favorable environment for institutional Bitcoin adoption.
With strong political support behind pro-Bitcoin sentiment sweeping through certain segments of the American electorate, Trump Media appears to be strategically positioning Bitcoin as a cornerstone element of its corporate identity and long-term financial strategy.
